Ultimate Guide to Custom Promotional Products

Are you looking for effective marketing materials to help promote your small business? Promotional products are an excellent way to spread brand awareness and leave a lasting impression on your target audience. Here are some of the best swag options to advertise your small business from Varsity Graphics and Awards:


Custom pens are a classic promotional product that never go out of style. They are an affordable, practical way to spread the word about your business by handing them out at events and meetings or leaving them at your business location as a freebie. Every time someone uses one of these pens, they’ll be reminded of your brand — making custom pens an efficient and cost-effective way to promote your business.


Custom mugs are a great way to promote your brand and make a lasting impression. Not only are they useful and long-lasting, but they also make for an excellent giveaway for employees and events. With a branded mug, your brand will be remembered for years to come.

Bumper Stickers

If you’re looking for an unconventional way to advertise your small business, bumper stickers could be the perfect option, especially if you’re running a local business. Show your customers your love and appreciation for them by getting them to show off their support for your brand with a bumper sticker.

Benefits of Promotional Products

Promotional products are a powerful way to demonstrate your appreciation and build relationships with customers, employees, and partners. Not only do they help build brand recognition and recall, but they can also be an excellent way to express gratitude. By giving a thoughtful and branded gift, you can benefit from increased brand loyalty and recognition.

By investing in branded items like pens, mugs, bumper stickers, and custom apparel, you’ll build brand recognition and deepen relationships with your audience. Contact Varsity Graphics and Awards today to see how we can help you leave a lasting impression with custom promotional items.

How To Make Your Promotional Products Stand Out

Are you looking to get the most out of your promotional products? It’s not enough to just have them anymore — you need to stand out from the crowd and make sure that your promotional products are making an impact. Varsity Graphics & Awards is here to help. We can provide quality products and creative ideas to make your promotional products stand out.

Get Creative

Creating something unique and eye-catching is essential when it comes to promotional products. Think about what you want to communicate with your product and consider ways to make it stand out. Whether it’s an exciting color scheme, an unexpected shape, or a clever slogan, get creative with your promotional products and make sure they stand out from the crowd.

Quality Products

When it comes to promotional products, quality matters. You want your product to last and be eye-catching, so it’s important to invest in reliable brands and products that won’t fade or break easily. Investing in quality promotional products will make your products stand out, last longer, and give your customers a positive impression of your company.

Types Of Products

No matter what type of promotional product you’re looking for, the possibilities are endless! Some promotional products include:

  • Bumper Stickers
  • Caps
  • Cups
  • Keychains
  • Koozies
  • Mugs
  • Pens
  • Posters
  • T-Shirts
  • Toys
  • And More!

These items can be customized with your logo, design, or message to leave a lasting impression on consumers.

Let Us Help

At Varsity Graphics & Awards, we specialize in helping businesses create promotional products that stand out from the competition. We understand the importance of quality and creativity and can help you create the perfect product for your needs. We can help you choose the perfect product, design it with your branding, and even provide the best quality materials to ensure your promotional products stand out.

Promotional products are a great way to get your message out there and make sure your customers remember you. With the right design and quality materials, you can make sure your promotional products stand out from the competition. Let Varsity Graphics & Awards help you create the perfect product for your needs. We have the experience and expertise to help you create something unique and eye-catching that will grab the attention of your target audience. Contact us today to get started!